Digital Watches

An ever-popular classic that carries on the very first G-SHOCK design. The original color scheme is faithfully reproduced with touches of G-SHOCK red, representing the passion to take on challenges; blue, symbolizing excellent water resistance; and yellow, signifying outstanding shock resistance.

Introducing the DW6900JM21-7 by John Mayer. Together with HODINKEE and designed in collaboration with the seven-time Grammy Award winning artist, John Mayer, this limited-edition timepiece takes nostalgic design cues from the decade that brought us big hair, acid wash jeans, and the Super Bowl...

From the Essentials Collection. Inspired by one of Seiko’s iconic early digital models that was nicknamed “Rotocall” by fans, this exceptional watch incorporates iconic elements of the vintage creations while providing upgraded performance for today. With a design that gained notoriety for being worn...

More than just style, the cloth band delivers an outstandingly comfortable fit, thanks to polyester that stretches up to 2.7 times. FIDLOCK® combines magnets and mechanical locking for a buckle that you can snap closed and release smoothly with just one hand. From sneakers...

From the Essentials Collection. Inspired by one of Seiko’s iconic early digital models that was nicknamed “Rotocall” by fans, this exceptional watch incorporates iconic elements of the vintage creations while providing upgraded performance for today. With a design that gained notoriety for being worn...

From the Essentials Collection. Inspired by one of Seiko’s iconic early digital models that was nicknamed “Rotocall” by fans, this exceptional watch incorporates iconic elements of the vintage creations while providing upgraded performance for today. With a design that gained notoriety for being worn...

From the Essentials Collection. Inspired by one of Seiko’s iconic early digital models that was nicknamed “Rotocall” by fans, this exceptional watch incorporates iconic elements of the vintage creations while providing upgraded performance for today. With a design that gained notoriety for being worn...

Immerse yourself in the feel of mysterious, smoky light with a watch inspired by the music-driven nightlife. These new watches bring to life the shadowy thrill of nightclubs and music festivals, laser strobes cutting through the beat of midnight music. A newly developed surface finish imparts...

Immerse yourself in the feel of mysterious, smoky light with a watch inspired by the music-driven nightlife. These new watches bring to life the shadowy thrill of nightclubs and music festivals, laser strobes cutting through the beat of midnight music. A newly developed surface finish imparts...

Introducing the solar-power-only watch capable of tracking and digitally displaying steps. The analog-digital combination GAB010 features a large case with large, easy to read display. Deliciously detailed finishes — with a bezel ring treated to a vapor deposition finish, a sun-ray finish for the...

G-SHOCK marks yet another milestone! Celebrate with a return to the brand’s original game-changing vision, now 40 years later and updated with today’s cutting-edge technologies. In true G-SHOCK style, the DW5000R stays true to G-SHOCK origins and yet forges ahead with innovation at the same...

Show your love of the Galápagos and the Charles Darwin Foundation with a G-SHOCK inspired by animals living in these gorgeous islands.This is our third collaboration with the Charles Darwin Foundation, an organization that engages in environmental conservation activities in the Galápagos Islands, and...

A new Utility Color Collection based on the GA700 case features three additional colorways. Inspired by the color palettes found in military uniforms and utility jackets, the new collection sees the GA700 outfitted in olive green (GA700UC-3A), tan (GA700UC-5A) and dark grey (GA700UC-8A) shades...

Show your love of the Galápagos and the Charles Darwin Foundation with a G-SHOCK inspired by animals living in these gorgeous islands. This is our third collaboration with the Charles Darwin Foundation, an organization that engages in environmental conservation activities in the Galápagos Islands,...