New Watches

Striking a delicate balance of femininity and powerful charm, our new American Girl “M” timepiece is inspired by the original ladies’ design from 1957 that was coined “a superb Bulova watch and a magnificent bracelet in one glamorous ensemble,” and has become an instant...

In celebration of fine watchmaking, famous performances, and a history of firsts, we present the Bulova x Apollo Special... Edition timepiece inspired by the legendary Apollo Theater, the soul of American culture. Taking center stage is our new women’s timepiece in silver-tone stainless steel...

Make a striking style statement with the Bulova mid-size dress watch from the Octava Crystal collection. The silver-tone... stainless steel case is set with the embellished silver-white and full pave 3-hand dial and features 345 sparkling hand-set crystals that adorn the timepiece and complete...

The dial design, #106, relates to a fabric pattern developed by Frank Lloyd Wright in a series of colors. This watch has an elongated stainless steel rectangular curved case. The bracelet, features a complimentary and flexible pattern for elegant wear. The light... gray dial...

From the Crystal Collection. New slim dress styling in stainless steel embellished with 440 crystals on bracelet, bezel... and full-pav© dial, deployment closure, and water resistance to 30 meters.

Bulova’s most daring collection gets an upgrade with the latest men’s CURV chronograph watch. Featuring the world’s first curved chronograph movement vibrating at 262kHz for exceptional accuracy, the CURV’s bold modern case is reimagined in a 41mm diameter and now features an interchangeable strap...

Infusing some of Bulova’s most iconic and nostalgic timepieces with modern elements, the Archive Series continues with the digital LED Computron. The sleek stainless steel design features a blue LED display, expanded digital functionality now with dual time... zone capabilities, and a distinct retro...

From the Classic Collection Stainless steel case with new three-hand day/date feature, deep blue dial with silver-tone hands and markers, domed crystal, and stainless steel bracelet with short fold-over double-push closure.

Defined by exceptional quality and sophisticated aesthetics, the Bulova men’s Surveyor is the quintessential modern timepiece. Beveled edges and faceting distinguish the silver-tone stainless steel case, with polished and brushed finishing, a flat sapphire crystal, and a 3-link stainless steel bracelet with a push-button...

The new elevated classic Bulova Hudson is destined to become your new favorite dress watch. With an entirely new case design and an intricately detailed dial, this watch explores new realms of elegance and offers an exquisite presence. The silver-tone stainless steel 39mm case is...

Bulova’s new automatic models in the Aerojet line bring a contemporary flair to this classic luxury watch inspired by vintage timepieces. The striking sunray blue dial includes gold-tone accents and a bi-color day ight indicator. The signature cross-hair detail... is enhanced with an ombre...

Incorporating vintage Bulova designs with the unmistakable elements of legendary performer, Frank Sinatra, the ‘Fly Me To The Moon’ watch features a stainless steel case with silver-tone vintage style hands and markers. Frank Sinatra’s signature is... displayed elegantly on the textured silver white dial....

Six-hand chronograph with silver tone stainless steel case and black leather strap. Deep forest green and black dial, featuring an oversized date window at the 12 o'clock position. Watch features a domed mineral crystal, quartz movement, and water resistance to... 30 meters.

Bulova made space history on August 2, 1971--during the Apollo 15 mission, a moon pilot chronograph, customized for lunar conditions by Bulova engineers, was worn on the moon. Now Bulova makes history again with the special edition Lunar Pilot... Chronograph, updated with our exclusive...

From the Crystal Collection. In stainless steel with 447 crystals from on full pave dial, flat mineral glass, three-hand calendar, and deployment closure.

From the Classic Collection. In stainless steel with domed crystal, patterned black dial, calendar, second hand, and secure double-press fold-over clasp.

From the Classic Collection. In stainless steel with patterned silver dial, domed crystal, calendar, second hand, and fold-over clasp.

The Bulova x Stetson Bison watch brings two quintessential American brands together to create an iconic timepiece that commemorates the founding of the John B. Stetson Company in 1865 through a collaboration steeped in heritage. A stamped American Bison medallion on the dial symbolizes...

Experience wonder with a Bulova men’s Sutton Automatic timepiece that shows off its complex inner workings. Sculptural and organic, the dynamic silver-tone stainless steel case features a blend of finishes to create a striking presence on the wrist, with a sapphire crystal ensuring optimal...

This new men’s automatic timepiece from the Bulova Surveyor collection offers modern style and luxurious craftmanship at an exceptional price. The contemporary silver-tone stainless steel case conveys an eye-catching blend of brushed and polished surfaces with a subtle angularity and a domed... mineral crystal....

The new Bulova Sutton pocket watch allows you to experience the foundation of American watchmaking, when American watchmakers like Joseph Bulova were at the forefront of timekeeping and pocket watches were de rigueur. The sophisticated polished silver-tone stainless steel case has a mineral crystal...

In celebration of fine watchmaking, famous performances, and a history of firsts, we present the Bulova x Apollo Special Edition timepiece inspired by the legendary Apollo Theater, the soul of American culture. Taking center stage is our new men’s timepiece... in silver-tone stainless steel...

The new Sutton Automatic from Bulova introduces a fresh new shape to this classic watch. Inspired by the 1948 Presidentl style, the rectangular stainless steel case has a black textured face with silver-tone accents, with a subtle texture and an open aperture to... view...

From the Modern Automatic Collection. In stainless steel, automatic self-winding movement with 40-hour power reserve and open aperture blue dial, domed mineral glass, screw-back case, stainless steel bracelet with double-press deployment closure, and... water resistance to 30 meters.

From the Classic Automatic Collection. In stainless steel case, silver and blue skeleton dial and exhibition case back, self-winding movement, flat mineral glass, stainless steel bracelet with double-press deployment closure.

From the Classic collection. In stainless steel with blue dial, curved mineral glass, and deployment closure.

The return of an icon: The men’s Caravelle Sea Hunter is reborn for the modern age. Inspired by one of Caravelle’s most celebrated models, the new Caravelle Sea Hunter is sized for modern tastes at 39mm, with a rose gold-tone case crafted from 316L...

This Caravelle women’s timepiece offers all-day dazzle and petite perfection. The sporty design features a silver-tone stainless steel case with a sparkling bezel set with 48 brilliant crystals. The pink dial features contrasting...finishes for a dynamic appearance, with polished Arabic numeral markers, a matching...

Accutron is proud to introduce a new addition to their storied Astronaut collection, honoring the original 1968 model. Staying true to the distinctive design of the original version, this new Astronaut features a striking red dial and distinctive matching red day ight bezel. Featuring...

Accutron is proud to introduce a new addition to their storied Astronaut collection, honoring the original 1968 model. Staying true to the distinctive design of the... original version, this new Astronaut features a striking green dial and distinctive matching green day ight bezel. Featuring...

Accutron is proud to introduce the Astronaut LTi, the newest addition to the collection honoring the original 1968 model. Staying true to the distinctive design of the... original version, the LTi is upgraded with a Grade 5 Titanium case and bracelet with ion-plated hard...

The SRV watch is inspired by Art Deco, a distinctive style which flourished in the 1920s. Characterized by geometric shapes and abstract patterns, it became a dominant style in architecture, interior design, fashion and graphic arts. While the SRV is directly inspired from a...

This watch is crafted to elevate your style for those truly special moments. The traditional guilloché dial with sunbeam rays reflects light beautifully, adding depth and elegance. The fluted bezel offers a sophisticated decoration representative of traditional watchmaking craftsmanship. The interchangeable quick-release bracelet offers...

The PR100 collection offers classic quartz chronographs in various colours. This new 36mm version of the PR100 Chrono is a sporty yet classy timepiece watch. The G15.212 chrono quartz movement provides precision and robustness, complemented by water resistance up to 10 bar (100 meters/330...

In 1978, Tissot created a quartz model that featured a slim case, narrow hour markers and a steel bracelet. Its wide horizontal lugs, typical of the time, were perfectly integrated into the flat tonneau-shaped case. A few years later, Tissot registered the name PRX....

First introduced in the mid-2000s, the PRC 100 was recognised for its striking design, carving out its place in Tissot’s collection. Today, it returns with a pioneering Lightmaster Solar Quartz movement, harnessing photovoltaic energy to fuel every second. With its 34mm stainless steel case...

Tissot PR 100 40mm

To celebrate over two decades of partnership with MotoGP™, the iconic T-Race collection inspired by racing bikes, expands in 2026 with new references, including this exclusive Automatic Valjoux Chronograph skeleton model. This automatic version features a well-known Valjoux A05 movement with a power reserve...

This stunning piece conveys the very essence of class with its discrete yet absolutely gorgeous mini-size and feminine round case. These watches carry their name well as they are truly lovely timepieces with completely irresistible charm. Discover this lovely version with its facetted sapphire...

This stunning piece conveys the very essence of class with its discrete yet absolutely gorgeous mini-size and feminine round case. These watches carry their name well as they are truly lovely timepieces with completely irresistible charm. Discover this lovely version with its facetted sapphire...

The SRV watch is inspired by Art Deco, a distinctive style which flourished in the 1920s. Characterized by geometric shapes and abstract patterns, it became a dominant style in architecture, interior design, fashion and graphic arts. While the SRV is directly inspired from a...

The SRV watch is inspired by Art Deco, a distinctive style which flourished in the 1920s. Characterized by geometric shapes and abstract patterns, it became a dominant style in architecture, interior design, fashion and graphic arts. While the SRV is directly inspired from a...

The Le Locle collection was first introduced in 2003 to commemorate the 150th anniversary of Tissot. This watch is a piece of history, embodying the spirit of innovation that has defined our brand for over a century. This model features a green dial, replacing...

The SRV watch is inspired by the Art Deco times, developed in the 1920s. This time is characterised by geometric shapes and abstract patterns, become a dominant style in architecture, interior design, fashion and graphic arts. While the SRV is directly inspired by a...

The Le Locle collection was first introduced in 2003 to commemorate the 150th anniversary of Tissot. This watch is a piece of history, embodying the spirit of innovation that has defined our brand for over a century. This model features a green dial, replacing...

Named after Tissot's hometown, the Tissot Le Locle embodies the brand’s DNA and craftsmanship values. The Le Locle Automatic Lady, powered by an automatic Swiss movement, displays exquisite elegance. Discover this model with its diamond indexes and its fluted bezel in 18-carat pink gold...

The Le Locle collection was first introduced in 2003 to commemorate the 150th anniversary of Tissot. This watch is a piece of history, embodying the spirit of innovation that has defined our brand for over a century. This model features a green dial, replacing...

Born from the Seastar’s heritage, the new 38mm Quartz Chronograph introduces a new expression of the collection’s signature identity — bringing precision to motion and personality to every variation. Its 38mm stainless-steel case is water-resistant up to 30 bar (300m/ 1000ft), offering reliable performance...

From first glance to everyday use, the Seastar 1000 Quartz 36mm model communicates style, performance, and versatility. This model is a harmonious marriage of elegance and technology, bringing Swiss watchmaking know how and eternal design together. These pieces take their name from their water...

The PR100 collection offers classic quartz chronographs in various colours. This new 36mm version of the PR100 Chrono is a sporty yet classy timepiece watch. The G15.212 chrono quartz movement provides precision and robustness, complemented by water resistance up to 10 bar (100 meters/330...